There’s a new, deadlier social virus coming out of the pandemic. It’s appropriately named, “Mediocrity.” Hopefully, you haven’t caught it, but chances are you’ve experienced it because it’s finding its way into every business sector you can imagine.

The Theory of 1000 No’s
Most people think extraordinary creative comes from inspiration. It doesn’t. It comes from rethinking, refinement, and revisions. One of the
