Santa Ana-based boba tea company Krak Boba has signed San Diego-based InnoVision Marketing Group to be its agency of record. The agency will assist the brand in creating awareness and presence in the industry as the driving force behind expanding franchising endeavors.

The Essential Guide to Hiring a Marketing Consultant for Small Business
A marketing consultant for small business bridges the gap between scattered DIY effort and disciplined strategy that drives revenue. From audit to execution to measurement, here is how the right consultant turns marketing from a time sink into a growth engine.
